Amongst his many acheivements in the music industry, he has made time to market his quirky sense of style with both regular and high end labels, including the handling of a shoot with Louis Vuitton.
Pharrell also has his own label in the 'Billionaire Boys Club' and more recently 'Ice Cream', an apparel collection co-licensed Nigo who is the founder of Bape which he says “puts together something for the consumer who is always well dressed but never loses his individual spirit. It's a collection of sexy, grown-up apparel for a truly unique lifestyle and state of mind.”
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